Retail
Transform how you engage shoppers, optimize inventory, and expand markets with cutting-edge consumer insights.
Use cases
Customize every aspect of your customer experience with Qloo’s Taste AI
Tailored recommendations
Leverage Qloo’s analysis of shopper data to provide personalized product recommendations, boosting average order value and lifetime value through precision targeting.
Campaign optimization
Use Qloo to deeply understand your target customers' interests and media habits, inspiring smarter creative and more efficient media buys.
Ad targeting
Retailers with media networks can improve advertising targeting with Qloo’s comprehensive consumer preference data. Our intelligence helps identify the best advertisements for different users, supporting stronger campaign performance.
Market expansion
Support your international or demographic expansion efforts with Qloo’s insights into consumer tastes and behaviors, enabling strategic, data-informed growth.
Smarter stores
By providing rich insight into your customers’ preferences, Qloo promotes smarter retail experiences - where to build, how to design, and what to offer.
Partner selection
From influencers and celebrities to brand partnerships and collaborations, Qloo reveals the people and products your customers relate to most.
Taste AI
Meet Taste AI
Qloo's Taste AI uses state-of-the-art machine learning techniques to accurately predict and analyze consumer preferences.
This platform is grounded in a vast database containing over 575 million cultural data points and trillions of behavioral indicators, providing robust cultural insights in full compliance with GDPR and CCPA regulations. Our continual updates and privacy-first strategy help businesses craft a fuller understanding of their customers and achieve superior personalization.
Unlocking radiant growth with Qloo’s Taste AI
Qloo enriches a jewelry brand's first-party data, significantly expanding their understanding of customer interests. Expanding the brand’s database not only helped increase the LTV of existing customers but also enabled the brand to target new audiences who resembled their best clients.
Qloo’s data gets us closer to our existing customers and is super helpful for finding and attracting new people that look like our current best customers. This specific taste data will help us activate across different marketing channels and inform our retail store expansion.
Transform your retail strategy
Make the most of the latest retail trends with Qloo’s insights. Visit our blog for updates and strategies.
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