Qloo's proprietary entity catalog is an expansive and ever-growing data repository with over half a billion unique records, each containing detailed metadata describing their attributes and characteristics.
Continuously updated for real-time results
Qloo’s entity catalog contains more than 575 million unique people, places, and things - that’s larger than the combined catalogs of Wikipedia, Netflix, Spotify, and Amazon
From chart-topping artists and iconic travel locations to breakthrough actors and hidden culinary gems, our coverage is robust and constantly updating. Our data is agnostic and meta, transcending any single inventory to offer a universally comprehensive view.
Tagged with precision for deeper discovery
Qloo has an unparalleled understanding of concepts in our coverage areas, including the histories, properties, and interconnectedness of everything. For every entry in our database, we have identified and labeled its most important attributes. We then compare these characteristics both within and across different categories to map relationships between entities, providing richer insight into tastes and preferences.
Input anything, learn everything
With Qloo’s Taste AI, you can input any entity, attribute, demographic, audience, or location, and receive entities, tags, demographics, audiences, and locations in return.
Create custom catalogs that match your organization’s unique needs
Qloo onboards and integrates with your custom catalogs, like rating systems or internal classifications, allowing your business to benefit from Taste AI while maintaining your existing architecture.